How to offer guests comfort and be sustainable at the same time
The summer season is knocking at the door and holiday resorts around the world are preparing for a guest wave. At the time when first impressions are key and customer experience is decisive for their reviews and returns, hygiene becomes one of the most crucial aspects of the entire stay. But how to achieve a high standard of cleanliness and comfort without compromising nature and sustainability?
Comfort starts in details
The guest often does not notice that the towel is made of higher quality material, but they notice when it is not. The same applies to hygiene equipment. Premium toilet paper, soft paper towels or elegant dispensers, these are the details that create a feeling of luxury.
Responsible choice for the future
The world of tourism is changing fast, the ecological footprint of resorts is coming under the scrutiny of guests and experts alike. Sustainable hygiene solutions that are both efficient and aesthetically attractive are no longer a privilege, but a standard. Sometimes it is hard to combine these, but your guests will certainly appreciate it.
Practicality for the operation
Quality hygiene in the resort is not only based on choosing the right materials, but is also about logistics and maintenance. Efficient supply, easy replenishment, low error rate and load resistance (especially in the main season), all these are practical factors that directly affect staff satisfaction and the smooth running of the operation.
From a hotel or resort manager's point of view, it is therefore preferable to choose solutions that are taking into account not only aesthetics, but also the optimization of time and costs. A system that is easily integrated into daily routines without the need for frequent interventions or special care is ideal.
Transparency and credibility
At the time when customers are following the environmental responsibility of brands, to have a clearly communicated origin and production method of hygiene products is an advantage. Certifications, material origin, packaging method, all of this can be part of the story that the resort communicates its guests.
Some hotels, for instance, already report that they use products from recycled paper or responsibly managed forests. These are minor communication elements, but they can strengthen trust and establish a relationship between the brand and the guest.
Staff education as the basis of success
Even the best hygiene solutions lose their effectiveness if the staff does not use them in a correct way. Investing in training, whether internal or external, can improve efficiency, reduce material consumption and increase the overall quality of guest care.
Hygiene audit
Before the main season starts, it is worth carrying out a simple hygiene audit: check whether the dispensers are clean, functional and aesthetic, if hygiene products meet the expectations of the guests in terms of quality and comfort, if the staff has enough spare material at disposal and if the ecological principles in the operation are clearly set and followed.
Examples from practice: sustainability that works
Some hotels are already presenting the fact that ecological approach to hygiene is not just a theory, but a successful reality. Hotel Ribno near Lake Bled in Slovenia became the first "zero waste" hotel in the country. It focused on complex waste reduction, including optimizing the consumption of hygiene products and replacing disposable packaging. The result is not only environmental saving, but also positive guest reactions and higher trust in the brand.
Another inspiring example is Hotel Bohinj, which received the European certificates of EU Ecolabel and Slovenia Green. Within its ecological measures, the hotel uses recycled products, saves water and energy and thinks about every detail, from bathroom fittings to small details like slippers made from recycled PET bottles.
These examples show that even small decisions in the field of hygiene can significantly contribute to greater sustainability.
Premium hygiene is not only about more expensive products, it is about a conscious approach to details forming the stay experience. For holiday resorts nowadays, it is both a challenge and an opportunity to show that guest comfort and responsibility towards nature are not mutually exclusive, but can go hand in hand.
Do not forget to subscribe to our newsletter and get more hints and advice from different areas of business.